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    Akanksha Arora

    Digital Marketing Strategist at ROAS Media

    Akanksha Arora is a highly accomplished professional with a diverse educational background and rich experience in the fields of digital marketing, global marketing, research, social media strategy, and product marketing.

    Akanksha completed her B.Com (Hons) with a specialization in Business/Managerial Economics with First Division Honors at Indraprastha College For Women, Delhi University. She excelled academically by achieving 95% at Delhi Public School - Gurgaon. Building on her undergraduate success, she pursued her Master of Science (MS) in Integrated Marketing Communications at Northwestern University and enhanced her skills further by studying Study Abroad in Global Brand Innovation at Universidad Diego Portales.

    In her professional journey, Akanksha has held key roles in renowned organizations. She currently serves as a Digital Marketing Strategist & Account Manager at ROAS Media, demonstrating her expertise in developing and implementing effective digital marketing strategies. Previously, she contributed as a Global Marketing Consultant at The Coca-Cola Company, reinforcing her understanding of international marketing dynamics.

    Akanksha's diverse experience also includes roles such as Research Fellow at Spiegel Research Center, Social Media Strategist at The Gig Week, Product Marketing Manager at LBB - Little Black Book, and Content Writer at GuestHouser. She has previously interned at prestigious organizations like Ogilvy & Mather and EY, gaining valuable insights into the corporate world. Additionally, Akanksha has contributed in leadership roles as a Digital Media Manager and a Team Leader in Sales at AIESEC in Delhi University.

    With a strong academic foundation and a proven track record in various aspects of marketing and research, Akanksha Arora stands out as a dynamic professional with a comprehensive skill set and a history of delivering successful outcomes in her roles.