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Agata Aks
Marketing: Loyalty Promotions at SEPHORA
Professional Background
Agata Aks is a talented marketing professional with a remarkable background that combines creativity with psychological insights, making her an asset in any marketing or communications team. With extensive experience in various marketing roles, including her time at global beauty retailer, SEPHORA, Agata has honed her skills in email marketing and promotions, demonstrating her ability to drive engagement and sales through innovative outreach strategies.
Education and Achievements
Agata's academic credentials underpin her marketing expertise. She studied Graphic Design at UC Berkeley Extension, equipping her with the visual communication skills necessary for effective marketing campaigns. Moreover, she holds a Bachelor of Arts in Psychological Studies with a minor in Applied Psychology from UC Santa Barbara. This education enables Agata to optimize consumer insights and engage audiences on a deeper level, as she understands the psychological motivations behind consumer decisions.
Throughout her career, Agata has made significant contributions to the organizations she has worked with, particularly at SEPHORA, where her roles included both Email Marketing Producer and Marketing Associate. In these positions, she gained valuable insights into digital marketing strategies, campaign management, and customer relationship building, which have been instrumental in her professional development.
Additionally, Agata has diverse marketing experience within the realm of digital and social media, having formerly worked at iTalent Digital as a Marketing Production Associate and at Vite Labs, where she provided Creative Marketing and Social Media Management Services. Her varied background demonstrates her versatility and adaptability in navigating different industries and leveraging marketing tools to achieve organizational goals.
Agata's career has also included substantial roles in legal and administrative support as evidenced by her internships and assistant roles, such as her time at Gavrilov & Brooks and California CareGivers. Serving as the Chairman of the Sacramento County Youth Commission showcases her leadership capabilities and commitment to community service, as well as her dedication to youth advocacy.
Achievements
- Successfully developed and executed email marketing campaigns that significantly improved customer engagement and product sales at SEPHORA.
- Led various marketing initiatives and social media strategies that enhanced brand awareness for Vite Labs in blockchain technology.
- Contributed to effective marketing strategies that aligned with consumer psychology, ultimately resulting in increased campaign performance metrics across her roles.
- Demonstrated leadership and strategic planning in her position as Chairman of the Sacramento County Youth Commission, impacting local policies and advocating for youth resources in the community.
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