Erik Reid is a seasoned sales management and marketing leader with over 20 years of experience in the luxury and fashion consumer goods industry. He has successfully sold into diverse distribution channels, building powerful brands and achieving accelerated growth. Reid is an entrepreneurial executive with a knack for sales, personnel development and communication, business analysis and strategy, goal orientation, marketing, and product trend and merchandising. He has worked with various luxury consumer goods companies including Seiko Instruments, Clipper Corporation, Swissmar, and Stellé Audio, where he held management and executive positions. Reid is also an expert in P&L financial budgeting and forecasting, digital first mentality, merchandising, training and communication, product development, and jewelry. He has also been a board member of the International Housewares Association and a national sales and regional merchandise manager for several consumer goods companies.