Rebecca Haller is a seasoned strategist, design-thinker, and storyteller with a talent for helping brands and organizations create customer-centric growth strategies. She holds a bachelor's degree in Communication and Media Studies from North Carolina State University and a Master's Degree in Interactive Journalism from American University. Rebecca is the founder and owner of Haller Strategies, where she offers consumer insights and strategy services. She previously served as the Managing Director of Audience Insights + Data at POLITICO, the Manager of Innovation at Gannett, and the Online Life Editor at USA Today, among other positions. Her editorial experience extends to both local and national outlets, having served as the Editor in Chief of the daily student newspaper Technician and the Associate Editor of DC Modern Luxury Magazine. Rebecca is committed to helping brands stand out and succeed in today's crowded marketplace.