Adriana Viejo

Adriana Viejo is a senior executive at Puig, a global leader in the premium beauty industry. Here are some key details about her:

Professional Role

Adriana Viejo currently serves as the Executive Vice President for Asia Pacific at Puig.3 In this role, she is responsible for overseeing Puig's operations and business development in the Asia Pacific region.

Career Background

• She has been with Puig for several years, holding a senior leadership position.3
• Prior to joining Puig, Adriana worked at other top companies in the beauty and cosmetics industry, including The Estée Lauder Companies.

Location and Expertise

• Adriana is based in Shanghai, China.23
• Her experience and expertise likely span areas such as:
  • Beauty and fragrance industry
  • Asia Pacific market strategies
  • Business development in luxury goods

Company Overview

Puig, Adriana's employer, is a family-owned company founded in 1914 that has become a global leader in the premium beauty industry.1 Some key facts about Puig:

• Portfolio includes brands like Carolina Herrera, Jean Paul Gaultier, and Penhaligon's
• Recorded net revenues of €4,304 million in 2023
• Operates in over 150 countries with offices in 32 of them
• Focuses on fragrances, fashion, makeup, and skincare segments

Adriana Viejo's role as Executive VP for Asia Pacific positions her as a key leader in one of Puig's important growth markets, overseeing the company's expansion and operations across the region.