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Adriana Estrada
VP, Brand Strategy at Stash
Adriana Estrada is a strategic business leader and culture builder who collaborates with clients and teams driven by purpose to leverage the power of stories for behavioral change and increased business value.
She is known for her human-centered strategic approach in developing products, services, and experiences, emphasizing empathy and trust as key values in her practice.
Adriana has a diverse educational background, including a JD in Law from the University of California, Los Angeles, a Bachelor's degree in French from Stanford University, and an AAS in Fashion Design from the Fashion Institute of Technology.
With a wealth of professional experience, Adriana has held key positions such as VP of Brand Strategy at Stash, Executive Director of Strategy at Milk Agency, and Strategic Account Director at Siegel + Gale, among others.
She has been actively involved in various organizations, including serving as the Surfrider Foundation Board Chair and being recognized as one of Luxury Daily's Luxury Women to Watch in 2013.