Caroline Walthall

Caroline Walthall is a seasoned product marketer with a strong background in leading end-to-end strategy, customer insights, and Go-To-Market initiatives to drive subscriptions revenue, product awareness, and adoption at Quizlet.

With a focus on funnel conversion, engagement, and retention, Caroline leverages data-driven customer segmentation strategies and qualitative insights to create compelling positioning and messaging aimed at enhancing the academic and career goals of students.

Having pursued her education with distinction, including a B.A. Magna Cum Laude from Columbia University in the City of New York and Barnard College, as well as studying abroad at Trinity College Dublin, Caroline brings a solid academic foundation to her professional endeavors.

Caroline Walthall's professional journey includes key roles such as Director of Product Marketing, Head of Product Marketing, and Product Marketing Team Lead at Quizlet, where she is dedicated to shaping the future of learning by optimizing the studying experience for students.

Prior to her time at Quizlet, Caroline held significant positions at Udemy, ODC/Dance, and San Francisco Ballet, showcasing her versatility across sectors including e-learning, arts, and education.

Caroline's diverse experience spans from manager roles in product marketing and development to teaching, tutoring, and even yoga instruction, illustrating her multifaceted skill set and passion for continuous learning and growth.

Explore Caroline Walthall's insights on influencing the product roadmap in her thought-provoking AMA on Sharebird, offering valuable perspectives on product strategy and innovation in the digital learning landscape.