Adelle Smith

Chief Product Officer & Creative Director at toucanBox - Entrepreneur, founder, author, speaker, product design,branding

Adelle Smith (Frejus) is the Chief Product Officer and Creative Director at toucanBox, a company known for providing creative subscription boxes for children. She joined toucanBox in 2018 and has since played a significant role in defining and growing the brand through innovative product development and creative direction.2 3

Background and Experience

Professional Role: As Chief Product Officer & Creative Director, Adelle is responsible for overseeing product strategy and creative initiatives at toucanBox. Her leadership has been pivotal in enhancing the company's offerings and engaging its audience effectively.2
Previous Experience: Before her tenure at toucanBox, Adelle had a diverse career that included authoring a recipe book and conducting food demonstrations while working at BKD, showcasing her versatility in creative fields.2

Education

Adelle holds a degree from the University of Wales, Newport, which has contributed to her expertise in creative leadership and product development.1

Overall, Adelle Smith (Frejus) combines her educational background with extensive experience in the creative sector to drive innovation at toucanBox.