Adam Platzer

Adam Platzer is a seasoned professional in the field of major gift fundraising, particularly in the higher education sector. Here are some key points about his background and achievements:

Role at Rochester Institute of Technology (RIT)

Adam Platzer serves as the Assistant Vice President for College Advancement at RIT, where he has been instrumental in securing significant philanthropic donations. Notably, he was involved in cultivating and closing a $50 million gift, the largest philanthropic donation in RIT's history, which went towards developing the Global Cybersecurity Institute, professorships, and the construction of the Students Hall for Exploration and Development (SHED).1

Founder of Forward Fundraisers

In 2018, Adam Platzer founded Forward Fundraisers, a dedicated educational resource designed to support major gift fundraisers. This platform provides insights, case studies, and strategies for effective fundraising practices.34

Expertise and Experience

Adam Platzer has over 18 years of experience in fundraising and has secured transformational funding from alumni, corporations, and parents. He specializes in developing creative engagement strategies that are matched with targeted solicitations to maximize gift potential. He has traveled extensively with university leadership to engage with donors and has a strong track record of successful fundraising campaigns.15

Educational Resources and Presentations

Adam Platzer has created various educational resources, including a course on managing major gift fundraisers available on Udemy. He also participates in webinars and presentations, such as those organized by the Donor Participation Project (DPP), where he shares case studies and strategies for effective engagement and major gift fundraising.25

LinkedIn Profile

His LinkedIn username is indeed "aplatzer," where he shares updates and insights related to fundraising and advancement in higher education.4