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Adam Habona
Chief Marketing Officer @ Nudge - Helping Community FI's 7x Marketing Conversion via Personalized Financial Guidance | Money 20/20 Amplify '23
Adam Habona serves as the Chief Marketing Officer at Nudge, a startup focused on enhancing financial wellness through AI-driven solutions for credit unions. He co-founded Nudge in 2022 alongside Reagan Bonlie and Hasib Khan, aiming to provide personalized financial guidance to underserved communities.12
Background and Education
Adam holds a Bachelor's degree in Entrepreneurship/Entrepreneurial Studies from Penn State University. His career has spanned various roles in marketing and entrepreneurship, where he has developed a reputation for crafting effective go-to-market strategies.2 Before joining Nudge, he was the CEO and Founder of OneCo, and he also held the position of Director of Marketing at Electric Marketing FL.
Expertise
Habona's expertise lies in digital marketing, branding, and market analysis. His innovative approach has been instrumental in driving business growth for multiple startups and nonprofits. He is recognized for his ability to blend creative ideas with analytical insights, ensuring that marketing campaigns not only engage audiences but also achieve measurable results.23
Personal Interests
Outside of his professional endeavors, Adam is passionate about cooking and outdoor activities like hiking, which reflect his creative spirit and love for adventure.
In summary, Adam Habona is a dynamic marketing professional whose leadership at Nudge is pivotal in transforming financial wellness for credit union members through innovative technology and personalized services.