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Adaline Lau
Content strategist, social media
Adaline Lau is a seasoned professional with over a decade of experience in journalism, content strategy, and digital marketing.
She holds a Bachelors's degree in International Studies, International Relations, Sociology, and Media Studies & Communication.
Adaline's expertise lies in developing editorial strategies, content creation, and nurturing audiences on digital and social media platforms.
She has worked in various roles, including Content Manager at PwC Hong Kong and Mainland China, Senior Content Strategist at Current Asia, and Content Strategist at Beetrootis.
Adaline's journalistic experience includes positions such as Asia Editor at ClickZ, Senior Reporter at Lighthouse Independent Media, and Reporter at Asia Pacific Broadcasting.
Her passion for sharing knowledge in digital marketing led her to collaborate with industry experts and launch ClickZ in the Asian region in 2010.
Adaline's diverse background includes previous roles as a Radio Presenter at Radio 4Eb FM 98.1 Live, Freelance Writer at IPS Inter Press Service, and Broadcast Journalist at Mediacorp Pte Ltd.
She is known for her creative, curious, and analytical thinking, which has enabled her to contribute valuable insights for clients and organizations.
Adaline Lau is a self-starter with an entrepreneurial spirit, particularly adept at developing content strategies that drive engagement and help clients make informed decisions.
Her education and professional experiences make her a well-rounded professional with a deep understanding of media, communication, and content development.