Michael Hannay is an experienced marketing executive with a diverse background in various facets of the data business. With a history of developing high-performance sales teams, he drives customer satisfaction and meets management expectations. Hannay has worked in many industries including finance, insurance, automotive, telecommunications, and not-for-profit to develop valuable strategic partnerships, lead generation and customer acquisition efforts, database marketing and management, direct marketing, and email marketing campaigns. Specializing in data monetization, list brokerage and management, and data licensing, Hannay has honed his skills in both online and offline sales channels.

Hannay graduated with a BS in Business Administration with a Direct Marketing Emphasis from the King's College, followed by an AOS from Hudson Valley Community College and a Liberal Arts degree from Liberty University.

In his career, Hannay has held high-ranking positions such as Senior Vice President of Data Practice at Epsilon, Vice President of Direct Sales at Epsilon Targeting, and Vice President of Strategic Partnerships at Equifax. He has also volunteered as a board member at DMCNY and as Chair of the EDGE Awards Committee at MarketingEDGE.org.