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Abigail Weintraub
VP, Brand & Engagement Strategy at LA28
Abigail Weintraub is a seasoned marketing and strategy professional currently serving as the VP of Brand & Engagement Strategy at LA28, which is the organizing committee for the 2028 Olympic and Paralympic Games in Los Angeles.25
Professional Background
With over a decade of experience in the industry, Abigail has established herself as a leader in insight-driven strategies for prominent organizations in sports, entertainment, and consumer products.4 Her expertise lies in collecting, synthesizing, and analyzing data to develop effective brand and engagement strategies.3
Education and Skills
Abigail's educational background includes studies at Wesleyan University and Nottingham University Business School, providing her with a strong foundation in marketing and business strategy. Her skills in brand strategy and freelance work have made her a valuable asset in the Los Angeles marketing community.3
Current Role and Achievements
As the VP of Brand & Engagement Strategy at LA28, Abigail plays a crucial role in shaping the brand identity and engagement initiatives for the upcoming Olympic and Paralympic Games.2 Her work likely involves developing strategies to connect with diverse audiences and promote the values of the Olympic movement.
Abigail's expertise has been recognized in the sports business industry, as evidenced by her inclusion in the Leaders Under 40 list, which highlights emerging talent in the field.4
Professional Network
Based in the Los Angeles Metropolitan Area, Abigail has built a substantial professional network, with over 500 connections on LinkedIn.1 This extensive network likely contributes to her ability to stay at the forefront of industry trends and best practices in brand strategy and engagement.