Abhishek Jadon is a seasoned digital marketing professional who has spent over 18 years building strong brands and driving results. With experience across global markets, including the US, Europe, and Asia, his expertise lies in devising marketing strategies that are consumer-centric, media-forward, and digitally evolved. A graduate of the Cistems Institute of Information Technology, Jadon holds an Advanced degree in Online Technologies and Information Technology, a Bachelor's degree in Computer Applications, and studied OMMBA marketing at the State University of New York at Buffalo.

Jadon's career began with various roles in IT, finance, organizational development at AIESEC India. He then took on various digital marketing roles, including Social Media Analyst at Cadbury plc, Manager of Social Media at Mondelez International, and Senior Business Partner of Digital at SUPERVALU. Jadon also occupied multiple positions at AIESEC International, including Web and Information Systems Manager, Vice President of Information Systems, and Global Vice President of Online Platforms.

With a proven track record of leading large teams and driving marketing strategies, Jadon formerly served as the Senior Manager of Digital Strategy, Head of Data Strategy & Digital Media- Gatorade, Director of Digital Strategy & eCommerce, Senior Director of Consumer Data and Digital Strategy, and currently holds a position as Senior Director- Global Consumer Data, 1P and Personalization @ Scale at PepsiCo.