Abhinav Maheshwari

Abhinav Maheshwari is a seasoned marketing professional with over 15 years of experience in marketing and consumer insights, innovation consulting, marketing and sales effectiveness, ROI analytics, attribution, and client management.

He has a broad-based background in leadership roles with full P&L responsibility and accountability for operations, client service, and business development, showcasing his expertise in managing established accounts, developing clients, and winning new business.

Abhinav Maheshwari holds a degree from Sydenham College and a Master of Science in Marketing from Leeds University, reflecting his dedication to continuous learning and professional growth.

In his professional journey, he has held various key positions at Nielsen, including Vice President, Marketing Effectiveness, Asia-Pacific, Executive Director of Nielsen Advanced Analytics Consulting (AAC), Innovation Practice Lead Singapore, Director of BASES, Manager, Associate Manager, and Senior Analyst, highlighting his progressive career path and wealth of experience in the marketing and analytics domain.

His extensive experience spans across the Asia-Pacific markets, providing him with a diverse cross-cultural perspective and a deep understanding of the region's marketing landscape.