Alice Hansen is a seasoned marketing and branding professional with extensive experience in leading and accelerating transformative change in both startups and big companies. She holds a BA in Journalism from San Diego State University-California State University and dual MBA degrees from the Walter A. Haas School of Business at the University of California, Berkeley and Columbia Business School. Alice has worked with various organizations, including Anaplan, Rivet & Spark, Haas School of Business at UC Berkeley, Adesso Strategy, JomoWire, SY Partners, and more. She is an expert in brand visibility and value, story and platform development, and facilitated collaboration. Alice has a track record of developing and executing strategies that align experiences, mobilize people, and accelerate transformation. With her diplomatic and decisive leadership style, Alice has won market share and influenced opinion leaders, motivated investors, and increased brand value.