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Abby Pleas
Associate Brand Manager, Innovation
Abby Pleas is a dynamic and ambitious marketer and manager with an eclectic skillset, currently double-majoring in Marketing and Management with a minor in Digital Media at the University of Kentucky Gatton College of Business and Economics. With an impressive educational background, including a Bachelor of Business Administration (BBA) in Marketing, Management, and Digital Media, Abby has established herself as a skilled marketer and business expert.
As a Marketing Lead Generation & Attribution Specialist at The Reynolds and Reynolds Company, Abby applies her proficiency in digital marketing and lead generation to drive business results. She also boasts prior experience as a Digital Marketing Specialist at the Kentucky Science and Technology Corporation, where she honed her skills in data analytics, targeting, and optimization.
Abby's dedication to entrepreneurship and business extends beyond her professional pursuits. Her leadership role as the Vice President of Marketing for the Alpha Kappa Psi - Omicron Psi Chapter highlights her tenacity, creativity, and commitment to success. She has also held marketing and recruitment roles at other organizations, such as Perfetti Van Melle and Enerfab. During her time at the University of Kentucky, Abby also served as a MA 123 Peer Tutor, helping fellow students to excel in their academic pursuits.
Overall, Abby Pleas is a talented, passionate, and dedicated marketer and manager with expertise in digital marketing, lead generation and attribution, and a strong background in entrepreneurship and business.