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Abby Kupka
Marketing Communications I Brand Strategy I Product Marketing I Content Development I MedTech Marketing
Abby Kupka is the Director of Marketing at Icario, a position she has held since April 2024.1 She is a seasoned marketing professional with over 14 years of experience in global medical device, healthcare, and product development industries.1
Professional Background
Abby has a diverse background in marketing, having held various positions throughout her career:
- Director of Marketing at Icario (April 2024 - Present)
- Senior Product Marketing Manager at STERIS (July 2023 - April 2024)
- Senior Marketing Manager at NUVAIRA, Inc. (October 2021 - June 2023)
- Senior Marketing Manager at ReSound (September 2019 - October 2021)
Areas of Expertise
Abby's expertise spans several areas of marketing:
- Brand management
- Marketing communications
- Product marketing
- Business leadership
- Content development
- MedTech marketing
She has extensive experience working in global, matrix organizations, driving products from concept to launch, developing insights-driven marketing strategies, and managing customer engagement.1
Skills and Approach
Abby is known for:
- Elevating brands
- Delivering results
- Working through adversity
- Leading teams effectively
She is passionate about creating a positive work environment and achieving success while maintaining a fun atmosphere.1
Education
Abby holds a Bachelor of Arts degree in Journalism from the University of Minnesota.1
Abby Kupka's LinkedIn profile can be found under the username "abbykupka", which aligns with the information provided in the query.
