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Aaron Owens
Executive Coach and Revenue Operations Strategist
Aaron Owens is the Senior Director of Growth Consulting at Intelligent Demand, a role in which he helps senior marketing and sales executives develop modern go-to-market strategies and design effective integrated campaigns and growth programs.12 With over 20 years of experience, Aaron has a diverse background that includes starting companies, leading sales and marketing teams, and advising fast-growing companies across various industries.23
Professional Background
Aaron's expertise spans multiple areas:
- Go-to-Market Strategy: He specializes in helping CMOs, CROs, VPs, and heads of marketing and sales understand and implement modern go-to-market strategies.2
- RevOps: Prior to his current role, Aaron led Intelligent Demand's RevOps Strategy team, showcasing his proficiency in revenue operations.2
- Technology: Described as an "admitted geek," Aaron wrote his first computer program in the 3rd grade and is at the forefront of using technology to drive disruptive growth.2
Personal Life
Aaron is married and has a blended family with five children. He spends much of his free time supporting his children's activities, which include dance, music, theater, and baseball.2
Interesting Facts
- Aaron grew up with baby chimpanzees in his home.2
- He once won the "Mr. Wyoming" competition by performing a "mime karaoke" dance to Cascada's music.2
Current Role
As the Head of Growth Consulting at Intelligent Demand, Aaron's responsibilities include:
- Advising senior executives on go-to-market strategies
- Designing integrated campaigns and growth programs
- Helping clients improve their standing with C-Suite executives and Boards of Directors2
Aaron is also the host of the "Growth Driver" show, where he conducts in-depth interviews with experts across various fields related to business growth.34