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Aaron Howse
Director of Marketing Enterprise IoT
Professional Background
Aaron Howse is a seasoned professional renowned for his expertise in marketing, sales engineering, and information technology industries. He is currently the Director of Marketing for Enterprise IoT at beamLive, where he harnesses his extensive knowledge in marketing and technology to drive innovative solutions in IoT. Aaron has carved out a considerable reputation for effectively bridging the gap between complex technical products and customer needs, proving to be an invaluable asset in his current role.
Before taking on this progressive role at beamLive, Aaron amassed a wealth of experience at several notable organizations where he showcased his technical and sales acumen. His career began with BellSouth Business, where he served as an Account Executive and later a Complex Applications Specialist, providing tailored solutions and cultivating strategic customer relationships. Aaron's dedication to customer satisfaction and technical prowess quickly positioned him as a pivotal player within the organization.
After his tenure at BellSouth, Aaron transitioned to Hewlett-Packard, where he took on several key roles over the years, including Global 1000 Strategic Account Manager, Enterprise Account Manager, and ProLiant Server Sales Specialist. In these capacities, he demonstrated exceptional leadership and communication skills while managing enterprise-level accounts and contributing significantly to revenue growth. His comprehensive understanding of technology solutions helped HP deliver high-value offerings to major clients, enriching their business capabilities through enhanced technology.
Continuing his journey, Aaron further honed his skills at Cisco as a Data Center Specialist and later at Spectrum Enterprise, where he served as Sales Engineer III. His experiences at CenturyLink Business as a Lead Sales Engineer solidified his status as an expert in leveraging technology for enterprise solutions. Throughout his career, Aaron has consistently delivered results and has a keen ability to develop innovative strategies that enhance customer engagement and drive operational efficiency.
Education and Achievements
Aaron's broad educational background has been pivotal in shaping his career pathway. He studied Political Science and Government at Frostburg State University, developing a strong foundation in analytical thinking and critical assessment—a skill set that has been essential in assessing market dynamics and formulating effective marketing strategies.
He also holds a Bachelor of Science in Journalism from West Virginia University, where he mastered the art of communication and storytelling, skills that have proven invaluable in marketing and sales engineering roles. With a significant understanding of media and public relations, Aaron skillfully crafts narrative-driven strategies that resonate with target audiences, enhancing brand recognition and loyalty.
Achievements
Throughout his professional journey, Aaron Howse has achieved notable successes that stand out in his career. As a Director of Marketing for Enterprise IoT, he has successfully launched and managed marketing initiatives that have effectively positioned beamLive as a leader in the IoT space. His ability to identify emerging market trends and adopt innovative marketing approaches has resulted in increased visibility and growth for the company.
Aaron's contributions to Hewlett-Packard were significant; he played a crucial role as a Global 1000 Strategic Account Manager, where he managed global accounts and ensured the delivery of quality solutions tailored to client needs. His success in this position not only influenced sales but also fostered long-term relationships with key stakeholders.
Moreover, his experiences as a Lead Sales Engineer at CenturyLink Business cemented his role as a technology advocate, where he integrated sales engineering with customer engagement strategies to solve complex business challenges. His technical expertise in the areas of sales and customer relations has made him a sought-after leader in his field.
In addition to his role in marketing and sales engineering, Aaron has also been recognized for his ability to speak at various industry events and forums, sharing insights into the ever-evolving landscape of technology and marketing. His thought leadership has contributed to discussions about the future of IoT and how enterprises can leverage technology for better operational efficiency.
With a background rich in technology, marketing, and communication, and a career spanning multiple leading organizations, Aaron Howse is a forward-thinking professional who exemplifies dedication to his work and a commitment to driving the industry forward. His continued focus on innovation and customer satisfaction positions him as a leader to watch in the realms of marketing and technology.
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Clay offers several powerful features including:
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- Reminders and Notes: Helps you remember important details about contacts
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- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
Clay is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
Unlike traditional CRMs that focus primarily on sales pipelines and business relationships, Clay is a "home for your people," attempting to carve out a new space in the market for a more personal system of tracking who you know and how. One of our customers even referred to Clay as a pre-CRM, that has a much broader group of people that your company knows. Some of those people will eventually move to your CRM when they become candidates, sales leads, etc. Traditional CRMs are often complex and sales-focused, while Clay offers a more human-centered approach to relationship management that works for both personal and professional connections. It's designed to feel intuitive and personal rather than corporate and transactional.
Clay takes privacy seriously. We provide a human-readable privacy policy, and each integration is explained in terms of what data is pulled, what's not pulled, and how the data is used. Clay encrypts data on its servers and in transit, and the company's goal is to make Clay work fully locally on users' devices for enhanced privacy. Clay is also SOC 2 Type 2 certified.
Clay is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Clay is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Clay offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Clay offers a Pro Plan ($10 when billed annually) with unlimited contacts. Clay for Teams starts at $49/month/seat. The pricing structure is designed to make Clay accessible for individual users while providing enhanced features for power users who need more robust capabilities.
Yes, Clay offers extensive integration capabilities. Clay introduced a new Integrations Catalog that centralizes information on all of the products and services Clay supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Clay also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
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Clay is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Clay stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Clay excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Clay is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Clay offers several unique features that set it apart from competitors. Clay focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Clay also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Clay offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
Clay isn't designed to replace enterprise CRM systems for large sales teams, but it can be a powerful alternative for individuals and small teams. Many people use Clay instead of Salesforce, Hubspot, and Pipedrive. Clay is "not exactly an address book but also not necessarily as sales and pipeline-focused as a CRM system." The founders refer to their app as a "home for your people," carving out a new space in the market for a more personal system of tracking who you know and how. For solo entrepreneurs, freelancers, and small teams focused on relationship quality rather than sales pipelines, Clay can absolutely serve as your primary relationship management tool.
Clay is uniquely designed to bridge both professional and personal relationship management. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay helps you organize your contacts, communications, and commitments in one centralized place. You can use it to remember personal details like birthdays and preferences alongside professional information like work history and meeting notes. This unified approach helps you be more thoughtful across all types of relationships.
Clay's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Clay has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Clay a comprehensive hub for all your relationship information.
Clay's AI capabilities are at the forefront of personal CRM innovation. Nexus, Clay's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Clay has embraced AI to provide deeper insights and more natural interaction with your relationship data.
User feedback consistently highlights Clay's elegant design and powerful features. Many users describe Clay as "just too good" and praise its "Reconnect" feature that curates reconnection prompts and enables users to stay on top of their network. Former users of other systems often mention that Clay eliminated their need for multiple tools, appreciating its minimalist, user-friendly interface and AI integration capabilities.