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Aaron Gorrell
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Aaron Gorrell is a seasoned marketing professional and strategic content advisor based in Bellingham, Washington. He has over 15 years of experience in marketing, content creation, and product management, particularly within the realms of pop culture, automotive media, and digital technology.
Professional Experience
Currently, Gorrell serves as an Independent Consultant, where he specializes in thought leadership, go-to-market strategies, and content strategy for startups across various sectors, including automotive media, charitable organizations, fashion, and entertainment. His previous roles include:
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Director of Marketing and Creative Services at Veritas Media (2022 - 2023): In this position, he focused on enhancing marketing strategies and creative services.
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Executive Vice President, Product & Marketing at UPRIZE (2022): He led marketing initiatives in a high-level executive capacity.
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Senior Director, Go To Market Strategy at Omaze (2015 - 2020): Gorrell was instrumental in driving revenue growth and overseeing extensive marketing campaigns, achieving significant financial success.
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Senior Growth Marketing Manager at AXS.com (2012 - 2015): He managed growth marketing efforts across a wide range of events and venues.
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Content Operations Manager at MySpace Music (2006 - 2012): Gorrell oversaw a large content management system and led initiatives to enhance user engagement and data accuracy.
Skills and Achievements
Gorrell has a proven track record of generating substantial revenue through innovative marketing strategies. He has successfully launched numerous campaigns that have resulted in billions of impressions and significant returns on investment. His expertise encompasses digital asset management, social media strategy, and the development of marketing budgets and guidelines.
In addition to his consulting work, Gorrell is recognized for his deep understanding of pop culture and its audiences, which enhances his ability to create relevant and engaging content across various platforms.12