Aaron Doades

Aaron Doades is the CEO and co-founder of Swap Health, a company he established in August 2021, based in New York. Swap Health focuses on developing software that utilizes food as medicine to assist low-to-moderate income individuals in managing their health.14

Doades has a rich background in technology and entrepreneurship, having held various leadership roles prior to founding Swap Health. His previous positions include CEO of Peach Goods, where he transitioned the company from e-commerce software to a direct-to-consumer brand, and CEO of RealTargeting, which specialized in bot fraud detection technology before being acquired by DoubleVerify.13 He has also served as a board member for JustFix.nyc and has been involved as an investor in Quickframe.12

Doades holds a Bachelor of Science degree in Finance and has extensive experience in product management and executive leadership across several tech companies.23