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Aaria Manchanda
Berklee Alumni - Music Marketing - A&R - Artist Management - Singer - Songwriter -
Professional Background
Aaria Manchanda is a talented and creative professional whose multifaceted career spans various fields, including music, marketing, and project management. With a rich educational background in the arts, she has successfully harnessed her skills in music and marketing to foster engaging experiences in each of her professional undertakings. Notably, Aaria has built a career that not only showcases her exceptional talent as a vocalist but also emphasizes her acumen in marketing strategy and communications.
Aaria began her professional journey as a Marketing Promotions Manager at the distinguished Berklee College of Music, where she actively promoted various artistic programs and events. This role reinforced her passion for music while developing her marketing expertise. Her profound understanding of the music business, honed during her Bachelor of Fine Arts (BFA) studies at Berklee, positioned her as an influential figure in the arts community.
Following her tenure at Berklee, Aaria further enhanced her marketing skills through various roles. She interned at Sofar Sounds, where she played a vital part in organizing intimate concerts that focus on community and local artists. Her internship helped her gain comprehensive insights into the live music experience and the nuances of music promotions, further bolstering her confidence in the music industry.
Taking her project management skills to the next level, Aaria later assumed the role of Project Manager at the India Association of Western Washington. Here, she led strategic initiatives to promote cultural understanding while managing projects focused on community engagement and outreach. Her ability to successfully manage diverse stakeholder interests while promoting events and programs showcased her versatile skill set and commitment to community service.
In addition to project management, Aaria ventured into digital marketing as the Email Marketing specialist at Zulily, where she took the lead in crafting compelling email campaigns that resonated with audiences. Her aptitude for social media became even more prominent through her roles as the Communications/Social Media Manager at Yoga Is Dead Podcast and Social Media Marketer at ODE Production. This led to innovative approaches and strategies that successfully tapped into diverse audiences and enhanced brand engagement.
Aaria's experiences extend beyond marketing and music; she also worked as a Retail Salesperson and Cashier at Forever 21 and completed a Dental Assistant Internship at SeaDental Care. These roles provided her with a well-rounded skill set, demonstrating her ability to adapt and thrive in various environments.
Education and Achievements
Aaria's foundation in music comes from the prestigious Berklee College of Music, where she pursued a Bachelor of Fine Arts (BFA) degree, specializing as a vocalist. Her education at Berklee included extensive coursework in songwriting, music business, and the theory of jazz, solidifying her capabilities in both performance and the theoretical aspects of music.
Throughout her academic career, Aaria not only honed her vocal skills but also learned essential aspects of music production, the intricacies of the music industry, and effective communication strategies necessary for a successful career in the arts. Her education has undoubtedly played a critical role in shaping her future pursuits and enabling her to transition effectively into various roles in marketing and project management.
Achievements
Aaria Manchanda's career thus far has been punctuated with a series of significant achievements that showcase her dedication to her craft and her commitment to fostering connections within her community. From her early days at Berklee, where she emerged as a promising vocalist, to her ongoing endeavors in marketing and project management, Aaria has made valuable contributions to every organization she has been a part of.
Her work with community organizations, combined with her hands-on experience in music promotions, illustrates her passion for bridging the gap between the arts and community engagement. Aaria's efforts in both marketing and project management, particularly in roles centered around cultural promotion and community outreach, highlight her understanding of the social impact of art and music.
As an emerging leader in both music and marketing, Aaria Manchanda continues to inspire others with her passion and dedication. With her strong educational background, diverse professional experiences, and commitment to excellence, she is exceptionally positioned to make lasting contributions to the creative fields and beyond.
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Clay offers several powerful features including:
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- Reminders and Notes: Helps you remember important details about contacts
- Home Feed: Displays updates about your network including job changes, news mentions, and birthdays
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- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
Clay is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
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Clay takes privacy seriously. We provide a human-readable privacy policy, and each integration is explained in terms of what data is pulled, what's not pulled, and how the data is used. Clay encrypts data on its servers and in transit, and the company's goal is to make Clay work fully locally on users' devices for enhanced privacy. Clay is also SOC 2 Type 2 certified.
Clay is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Clay is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Clay offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Clay offers a Pro Plan ($10 when billed annually) with unlimited contacts. Clay for Teams starts at $49/month/seat. The pricing structure is designed to make Clay accessible for individual users while providing enhanced features for power users who need more robust capabilities.
Yes, Clay offers extensive integration capabilities. Clay introduced a new Integrations Catalog that centralizes information on all of the products and services Clay supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Clay also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
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Clay is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Clay stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Clay excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Clay is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Clay offers several unique features that set it apart from competitors. Clay focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Clay also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Clay offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
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Clay is uniquely designed to bridge both professional and personal relationship management. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay helps you organize your contacts, communications, and commitments in one centralized place. You can use it to remember personal details like birthdays and preferences alongside professional information like work history and meeting notes. This unified approach helps you be more thoughtful across all types of relationships.
Clay's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Clay has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Clay a comprehensive hub for all your relationship information.
Clay's AI capabilities are at the forefront of personal CRM innovation. Nexus, Clay's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Clay has embraced AI to provide deeper insights and more natural interaction with your relationship data.
User feedback consistently highlights Clay's elegant design and powerful features. Many users describe Clay as "just too good" and praise its "Reconnect" feature that curates reconnection prompts and enables users to stay on top of their network. Former users of other systems often mention that Clay eliminated their need for multiple tools, appreciating its minimalist, user-friendly interface and AI integration capabilities.