+Acumen

University of Cologne

HubSpot Academy

Tampere University

The Interaction Design Foundation

Fachhochschule Osnabrück

Donau-Universität Krems

Pontificia Universidad Católica del Perú

Innovation in Higher Education  -  Employability & Talent Development  -  Digital Culture & Change Management

Osnabrück, Lower Saxony, Germany

MARIHE (Master of Research and Innovation in Higher Education) Programme Fellow.Areas of interest:• The Future of Education and the Future of Work.•  University-Industry-Society collaboration.• Entrepreneurship and Entrepreneurial Universities.• Innovation in Higher Education Management.• Innovation in Talent Development Management.• Exponential Technologies & Digitalization.• Lifelong Learning• 21st-century skills and Employability for professionals in the Digital Age.

Erasmus Mundus Programme

Peruvian Fellow at MARIHE-6

Startup World Cup Finland

Marketing & Partnerships Lead

Leading the Employer Branding design project to develop an outstanding Employee Experience through Human Centered Design, Cultural Transformation & Digital HR.

BBVA en Perú

Service design lead: Employee Experience & Employer Branding

I've come here to work in 5 areas:- Innovation projects & partnerships- Entrepreneurship ecosystem building- Program development- Student Experience Design- Employee Experience Design

CENTRUM Graduate Business School

Innovation Coordinator

DigitalMente is a non-profit organization that connects the educational, corporate and entrepreneurial sectors to create opportunities for education and human development. We are activists of KNOWMADS and Knowmadic culture, the Future of Education and the Future of Work.If this sounds like a mission to you too and you have experience working in the Digital field or knowledge you'd like to share, please don't hesitate to contact me :)

DigitalMente

Founder & Director

Working with people, startups and companies to help them perform better in their business goals by giving them digital strategies in the topics I know (and love) best: - Personal Branding- Inbound Marketing- Content Strategy- Human Centered Design- User Experience (UX)- Customer Experience (CX)- Digital HR (from Candidate Experience to Employer Branding)I love learning from different places and different people everyday. Feel free to ask me anything about the topics mentioned above, I love talking about them!

Fiverr

Digital Consultant

In 2017 I discovered a new passion: teaching. I'm glad that I can generate an impact on young minds teaching them about Digital Thinking and Digital Project Management. In our classes we focus on Design Thinking and Agile Methodologies, and above all in Human Centered Design. Because I don't really want them to learn only the Methodology, but the feeling behind it.

Assistant Professor - Project Management

In charge of the Digital Communication projects. Leading my team to transform companies through technology and communications.

Mambo Perú

Digital Project Manager

Ideation and execution of Interbank's social media strategy. My main focus and vision was creating brand value for our community through an inbound marketing approach, keeping always in mind our customers' journey for achieving a more accurate and valuable communication.I wanted us to be the Pictoline of banking.

Interbank

Social Media Manager

Leading Bumeran's Employer Branding strategy and helping them to find out who they really are on the inside, who they want to become and whom they want to attract. And giving them the tools for showing it to the world in the best way :)Main goals:Helping them to attract the best talent for their company and giving them awareness of the company's culture. Reducing turnover rates and improving productivity through great talent and happy people.

Bumeran.com

Employer Branding Consultant

I've been invited to join an amazing brand new team whose common goal is to transform Interbank's digital presence into a human brand. We have the big challenge of designing from scratch Interbank's content strategy and brand voice. Generating engagement and value to our customers through a human approach in our Communication and by creating shareable Content.I gladly accepted this challenge because I think that content not only helps a brand to generate revenue, but because I truly believe that we can benefit people from this. And I'm a people's person :)

Content Marketing Executive

Cinespoiler is a show that analyzes movies from different academic perspectives. Its purpose is to promote education in a fun and dynamic way (that's my job) and its target is young people.I've had a vocational epiphany on this one. I love Communications, I love doing this. Check it out, laugh and learn.

Pontificia Universidad Católica del Peru - PUCP

Host and Script Writer

I'm in charge of everything related to Content Creation and Digital Communication (both Web and Social Media). I came here to build the brand's digital presence and personality according to the overall Marketing Strategy and to apply H2H communication to tell stories that deserve to be told, to share valuable content with our audience. In short, to let people know who we are, what we do, and how can we help them. Because Content Marketing is the king of Marketing today.My ideology is: don't just sell products; humanize your brand, share value, engage your audience, interact with them, make them trust you and the leads will come. Some of the things I do:- Creating, executing and leading the content strategy (blogging, videos, storytelling)- Leading the digital agency in all matters related to social media strategy (Facebook, Twitter, Instagram, Youtube)Achievements:I started working in March 15th, in less than a month I changed all the digital communication strategy for good, which led us to become by April 30th the fastest-growing educational page in Perú, according to SocialBakers.

Toulouse Lautrec

Social Media & Content Marketing Manager

I was in charge of marketing and communications. Responsible for Institutional Image and PR (communication with press, external communication), for digital media and social networks (LinkedIn, Facebook, Twitter, Instagram) and also for market analysis and the use of digital tools: Social Media, Content Marketing and A/B testing.Very good experience working with friends and young entrepreneurs. It helped to feed my entrepreneurial spirit.

Karaoke Smart

Media Relations Manager

INTERNACIA is an organization conformed by students of the Pontifical Catholic University of Perú dedicated to the study and promotion of the field of International Relations. I was in charge of the Events Division.

INTERNACIA

Event Organizer

I was part of the Global Partner Operations team in the field of Through Channel Marketing for SAP Latin America. In the year and a half that I spent in SAP I developed diverse functions, such as:-	Presenter, speaker and moderator of events for SAP Latin America-	Creation, Development and execution of Marketing Campaigns for Brand Awareness and Demand Generation-	Development and promotion (in English, Spanish and Portuguese) of SAP Digital Campaigns and Webcasts in the Always On Project for Latin America-	Creation of web material (e-mailings, digital banners, videos, etc.) -	Part of the Social Media team of SAP Latin America-	Content management: Creation and editing of SEO/SEM content in SAP.COM-	Key user of SAP CRM and SAP Virtual AgencyGreat experience. It made me realize how important is the role that technology plays in the world and also made me embrace and love the concept of The Future of Work, which kind of inspired my bachelor thesis. I love SAP. I would've loved to work more in the field of Brand Voice and External Communications, though.

Global Partner Operations - Marketing

I supported the Sales Manager in all tasks needed. I conducted sales analysis, forecasting, made weekly reports and presentations, supported client visits and was in charge of the follow-up and analysis of Business Opportunities.Outputs of this experience: What I liked the most were the client visits and making presentations, because I could talk. I realized I wasn't born for doing operational work only. I'm too creative and too hyperactive for that.

Sales Trainee

This was a very fun part time job I must say. It consisted in guiding service and support for tourists from Canada, USA, England and China mainly. Language: English.Results: I realized I'm a people's person: I can talk pretty much about anything with anyone. I traveled, developed conversation and social skills up to 100%, and was paid for it. Very nice.

Amigo 2000 Vacations

Tourist Guide

This was my very first job experience from when I was 18. I gave Credit assessment of Freely Available loans, Car loans and Self-Construction loans to natural people or businesses. It made me become familiar with the policies of banking and retail platform.It evidenced my sales and people's ability. I had direct dealing with customers from all backgrounds and was in charge of the creation, monitoring and closure of sales opportunities.Achievements:Highly results oriented. I always overstepped the sales target set. Award for obtaining the highest sales results in three periods in a row.

Viviana Cassandra Rojas Rivera