Ali Raza is a data-driven, strategic thinker with a diverse background encompassing eCommerce, small business growth, marketing, and cross-functional teams. He has a proven track record of success in managing multimillion-dollar portfolios, exceeding KPIs, and amplifying revenue growth and profitability. Ali co-founded Cased Comfort, a small business focused on conscious consumption and creative expression in home furnishings. He established a robust supply chain and expanded to physical channels within one year of launching. Ali has led and executed several promotional campaigns, increasing GMV and site traffic while redesigning websites to better cater to the customer's needs. He honed his skills in strategy creation and execution, market research, paid social marketing, content marketing, budget management, demand generation, and digital marketing.

Ali holds a Bachelor of Science degree from the University of California, Berkeley, and has studied at Fudan University. He has held significant roles at various companies, including Pipeline Strategy Analyst at Salesforce, Category Specialist at Walmart eCommerce, Risk Advisory Services Intern at Grant Thornton LLP, Research Assistant at UC Berkeley, IoT Research Analyst at IoT ONE, and Chief Administrative Office Intern at Wells Fargo. Ali has interests in cloud products, marketing cloud, scrum, agile strategy, customer-centered thinking, and empowering others to reach their full potential.