Patricio Niederhauser is a seasoned digital marketing consultant, well-versed in crafting strategies, implementing and managing digital marketing teams, and ensuring successful project delivery for businesses of all sizes and industries. With over 10 years of experience in the field, Patricio has helped companies expand their digital marketing efforts in various sectors, ranging from SaaS start-ups, e-commerce, mobile apps, retail, education, to travel and non-profit organizations.

Patricio's extensive skill set includes an expertise in Digital Marketing, Performance Marketing, Acquisition, Activation, and Retention, Growth Hacking, DMP, Data Strategy, CRM, SEM, Social Media, Mobile, Email Marketing, Retargeting, Funnel Marketing, AB Testing, CRO, Referral, Web Analytics, User Onboarding, among others. Moreover, he is a graduate of Amsterdam University Of Applied Sciences with a degree in Management and International Business, and he also completed a Bachelor's degree in Facultad De Humanidades De La Sede De Mendoza De La Uca.

Prior to his consulting work, Patricio has held various senior roles in large organizations. He had worked with the United Nations as a Digital Data Technology & Insights consultant, Quetru Analytics Cloud as Strategy Director. He has also worked in global Digital Marketing strategies for HEINEKEN Company and Adidas, where he held several senior positions such as Global Media Lead - Data Strategy & Adtech, Global Digital Creative Services consultant, Head of Performance Marketing Europe, Marketing Activations Manager E-commerce Europe, Global SEO Manager Online Marketing, and Global Business Analyst-eCommerce. Prior to his work in Digital Marketing, Patricio worked as a Supply Chain Coordinator-Wholesale for Avon Cosmetics and Professional Rugby Player for Segni Rugby Club.

In summary, with his expertise in Digital and Performance Marketing, Strategy, Data Analytics, and several years of experience in various senior positions across a broad spectrum of industries, Patricio Niederhauser is a seasoned consultant with a wealth of experience and skills to help businesses thrive in today's digital landscape.