Caitlin Adams
Caitlin Adams
Caitlin Maier is a strategic communications professional with a passion for creative writing and design. She has a wealth of experience in social media strategy development, executive consultation, user experience strategy and implementation, content creation, and process development. Caitlin pursued a Bachelor's degree in Liberal Arts and Journalism, graduating Summa Cum Laude from the University of Mississippi. Afterward, she continued her academic journey, earning a Master's degree in Communication, Journalism, and Related Programs from Columbia University in the City of New York. Caitlin worked at FedEx as a Senior Social Media Strategist, followed by Executive Communications, and finally Principal Advisor to the President & COO. In these roles, she spearheaded communications and project management and was responsible for social media governance and compliance, campaign conception and execution, and vendor relationship management. Caitlin was also a board member at SocialMedia.org and contributed her skills as a Global Social Media lead in her previous role. Her contributions were also recognized in her Marketing Communications Specialist role at Highland Park Village, her Editorial Internship at D Magazine, her Staff Writer position at People Newspapers, and her work as a Freelance Features Writer at Invitation Oxford. Caitlin's professional interests are driven by her diverse background and penchant for creative communication, thriving under pressure, and collaborating with executives and teams.