Ben Sardella, a veteran in the SaaS industry, has a successful track record of establishing inside and outside sales teams domestically and internationally while targeting SMB and Enterprise spaces. He founded and helped pioneer a SaaS sales model starting in 2000, leading to his recognition as the "Sales Development Thought Leader of the Year" at the Sales Development Summit 2017 and as one of the "2016 AA-ISP Top 25 Most Influential Inside Sales Professionals." Sardella is a Limited Partner at GTMfund and former Vice President of Enterprise Sales at Latch, Vice President of Sales at AvantStay, and CEO at RevShoppe. He is currently the Co-Founder & CRO of OutboundWorks, where he has written about account-based sales changing the prospecting process, the benefits of Datanyze for sales teams, and advice for cold-emailing as a VP of Sales. Sardella earned a Bachelor of Science in International Business from Boston University.