Jean-Charles Moy is an experienced marketing professional with a passion for leveraging innovative approaches to education. He currently serves as the Head of Growth Marketing at Classcraft, where he focuses on improving student engagement through the company's Engagement Management System (EMS). Moy holds a Bachelor of Business Administration (B.B.A.) in Marketing from the Université de Sherbrooke and has held multiple marketing roles throughout his career, including Marketing Associate and Marketing Strategist at SherWeb, Content Marketing Specialist at SherWeb, and Sales and Marketing Coordinator at Tekna Plasma Systems. In addition to his professional work, Moy has served as a VP of Marketing at Comité Compétition Université de Sherbrooke and as a VP of Social Activities at the Association des finisssants de la faculté d'administration de l'université de Sherbrooke (AFFAUS).