Omar McCallop

Omar McCallop is a multi-talented businessman and creative visionary who has left his mark across the worlds of entertainment, politics, and IT. With a bachelor’s degree in Political Science and Marketing from the University of North Carolina at Chapel Hill, McCallop has built a career centered on his remarkable ability to build brands and develop successful marketing strategies.

As the founder of OMC (Omar McCallop Consulting), McCallop has become a leader in the fields of music, television, film, business development, and entertainment consulting. His expertise in these areas has made him a sought-after consultant for companies seeking to engage mainstream consumers through targeted branding and marketing campaigns.

McCallop’s accomplishments include executive producing the first reality show for broadcast television featuring an African American executive producer, as well as founding the Carolina Music Awards, the GA Music Awards, and the forthcoming Inspirational Music Awards. His skills in marketing, branding, lobbying, entertainment consulting, business development, PR, promotions, IT, and project management have made him a valuable contributor to a variety of industries, including professional sports.

Before starting OMC, McCallop held several notable positions, including Director of Business Development for North Carolina at Gridiron Football, Director at Galaxy Studios, IT Manager and Trainer at HCL Technologies, IT Professional at Fox Entertainment Group, Executive Producer at Entrepreneurs, Inc, and Owner of O Ent. Inc, Hero Animation Studios, and Carolina Music Awards.

Overall, McCallop brings a wealth of experience, unique insights, and exceptional creativity to each of his endeavors, making him a valuable asset to anyone looking to build a successful brand or marketing strategy.