Cecilia Lyche

Cecilia Lyche is a digital marketer with a keen interest in communication and marketing strategies, specializing in engaging with brands to connect effectively with customers.

She thrives in challenging situations and enjoys problem-solving both independently and collaboratively with her team. Her professional ethos revolves around continuous improvement and ensuring competitive edge for the companies she works with.

With a diverse background in communication, project management, travel, service industries, and FMCG, Cecilia has recently discovered her passion for the digital marketing realm, appreciating its measurable outcomes and optimization opportunities that enhance customer interactions and build strong relationships.

She holds a Bachelor's degree in Economics with a focus on marketing from Handelshögskolan i Göteborg and a University Diploma in Event Management from Högskolan i Borås.

Cecilia Lyche has held various significant positions including CMO, Senior Social Media Consultant & Partner at Be Better Online, CMO, Head of Content & Social Media at Be Better Online, Brand Manager at Almondy AB, Marketing Coordinator at Bonnier Tidskrifter, and Marketing assistant at Forma Publishing Group among others.

Outside of work, she enjoys culinary experiences, spending quality time with friends and family over great meals, and staying active by indulging in outdoor activities like long trail runs.