Mercedes Castellani
Mercedes Castellani
Mercedes Castellani is a multilingual marketing and commercialisation expert with five years of experience in various categories like wine, vodka, gin, liqueurs, and more. She is passionate about developing her career in the luxury wine and spirits industry. With a Master's in Management with a Marketing specialization from ESCP Europe and a Bachelor of Business Administration from Universidad de 'San Andrés,' Mercedes has studied economics and organization management Instituto Parroquial San Alfonso and Exchange student at Sherman High School.
Mercedes is well-versed in developing brands and has held senior positions in various companies, including Global Marketing Manager at Tenute del Mondo Wine Group, Sales Area Manager - Europe and Middle East, Global Brand Manager - Wines, Global Brand Manager - Fruits and Wine at Marie Brizard Wine & Spirits Group, Brand Manager - Bemberg Estate Wines at Grupo Peñaflor, Brand Ambassador at Mon Caviste à la Maison, Assistant Brand manager at Bacardi, Assistant Brand Manager at Unilever, and Marketing Graduates Program at Grupo Peñaflor.
Mercedes possesses determination, autonomy, and leadership skills, ensuring that she can work efficiently in team environments. She is fluent in English, French, Spanish, and Italian. Her primary objective is to develop an international career in marketing and commercialisation in the luxury wine and spirits industry.