Meredith Freeland is an accomplished leader in research, insights, and branding consulting with expertise in consultative sales, consumer insights, team leadership, and strategic business growth. She graduated with a Bachelor of Business Administration, majoring in Marketing from the University of Michigan-Stephen M. Ross School of Business. Meredith served as the Vice President, Market Strategy, and Understanding at Ipsos, North America. Before that, she was the Vice President of Shopper Insights at Kantar Consulting, where she built a reputation for excellent research design, planning, and oversight. As the founder of Freeland Market Research & Brand Consulting, she demonstrated her entrepreneurial skills, while as Vice President of Consumer Knowledge Leadership (P&G team) and Vice President of MarketQuest at Ipsos, she honed her team leadership and mentoring skills. Meredith's proficiency in Sales, Consumer Insights, and Retail Insights has seen her build successful long-term client relationships with some of the world's leading brands.