Pierre Pilon
Pierre Pilon
Pierre Pilon is a branding expert with a wealth of knowledge and experience in creating successful brands for emerging and existing companies. He founded Jumpsmart to help businesses find their true brand essence and has been reverse engineering existing brands to give them the right tone-of-voice for meaningful engagement with their audiences.
Pilon has a deep understanding of branding and has developed a unique approach to building brands through Brand Exploration, Brand Visualization, Tonality exercises, and Brand SWOT. His process culminates with creating a Brand Book that encapsulates the spirit, story, and vision of the stakeholders. Pilon's promise to his clients is to create wealth for them, which he achieves through his branding process.
Pilon's educational background includes a high school diploma from Labrador City Collegiate, a Bachelor of Architecture from Carleton University, and a BAC in Communications from Algonquin College of Applied Arts and Technology. He also studied Business, Management, Marketing, and Related Support Services, Technology entrepreneurship at Stanford University.
Pilon's professional experience includes working as a Brand Consultant at Standard & Poor's Vista Research Division, Founder, and Associate at BIENVENUE, Chief Creative Officer at DesArts communication, Creative Director at Terrain marketing, International Creative Director at JWT, Creative Director at Marketel McCann, and Brand Consultant at Just For Laughs. He is currently the founder of smartBriefs™ and the former CEO and founder of Jumpsmart Inc.