University of Colorado at Boulder

Director, Video & Influencer Marketing at SEPHORA

Los Angeles, California, United States

SEPHORA

Director, Video & Influencer Marketing

Oversee our social content and video marketing strategy as well as #SephoraSquad Influencer Program

Sr. Manager, Marketing, New Business, Content and Commerce

Responsible for managing over 40 hair brands within the Sephora hair category-including development and execution of our hair marketing strategy at Sephora and among our individual hair brands

Sr. Marketing Manager, Hair

Bare Escentuals

North America Marketing Manager

Work cross-functionally across all Disney business units, sponsors, licensees and affiliates to manage the development and execution of marketing and events for the D23 EXPO 2015.

The Walt Disney Company

Marketing Specialist-Contractor

Successfully designed and implemented global marketing strategies in EMEA, resulting in increased sales across ecommerce, retail, licensing and wholesale channels. Responsible for merchandising, brand compliance and sales across over 620 stores in EMEA region.Managed and executed marketing and brand strategy across over 280 franchise/license operated retail stores in EMEA region. Planned and managed annual marketing budgets in excess of $12M. Performed ongoing strategic competitive analysis. Created and executed event marketing strategy and managed high profile influencer and celebrity relationships.

Guess?

International Marketing Manager (EMEA)

Designed and created marketing collateral for sales meetings, trade shows and distribution to customers. Managed all social media programs, including Internet forums, blogs, social networking applications and message boards. Coordinated pre-show and post-show activities at trade shows. Developed marketing strategies and campaigns each quarter. Created sales strategies to promote advertising offerings and motivate larger deals. Managed release of new product on a quarterly basis. Developed and executed integrated marketing plans each quarter in correlation with collection releases and trade show schedule. Developed innovative product solutions grounded in clear understanding of customer needs.

Dolce Cabo

Director of Sales and Marketing

Joined the company prior to the brand launch. Developed strong contacts with bloggers, influencers, stylists and editors to optimize brand awareness and press coverage. Implemented and evolved high-impact strategies to target new business opportunities and new markets. Managed all social media programs, including Internet forums, blogs, social networking applications and message boards. Managed the in-house advertising program consisting of print and media collateral pieces. Worked closely with production, design and sales teams to ensure alignment and to effectively create and implement annual marketing calendar. Coordinated pre-show and post-show activities at trade shows. Directed the content and creation of all marketing collateral. Creative director for all seasonal campaign shoots to ensure compliance with brand standard. Managed content and development of website and social channels.

Twelveounce Denim Lab

Director Marketing

Planned and organized tradeshows and marketing/PR related activities. Managed all media, press and public relations issues. Contributed to relevant blogs, conferences and events both off-line and online to increase brand awareness.Managed the redesign and maintenance of company website.Assisted in the design and creation of marketing collateral for sales meetings, trade shows and consumers. Tracked current and emerging fashion and consumer trends.

Wray Nendza