Ingrid van der Chijs

content strategist Rabobank - member taskforce Inclusion & Diversity bvA - brand builder - optimist
Summary
Ingrid van der Chijs is a versatile professional excelling in digital strategy, journalism, and writing, adept at engaging and converting audiences across digital, social media, and print platforms.
With a track record of successfully launching and managing digital brands and platforms for renowned companies like RTL, Sanoma, Ahold, and Ahold USA, she bridges the gap between developers and editors, blending creativity with analytical acumen to drive effective audience engagement and conversion.
Ingrid is the author of the captivating book 'Luchtmeisjes' (Sky Girls), a poignant true story of two KLM flight attendants during World War II, which garnered significant acclaim by selling over 10,000 copies and receiving recognition through its shortlisting for the prestigious M.J. Brusseprijs.
Her skill set spans across digital media, content strategy, product development, project management, campaign orchestration (TV, social, print, OOH), social media management, storytelling, and video production.
In terms of education, Ingrid studied at Murmellius Gymnasium, pursued Journalism at City, University of London, earned an MA (drs) in History from Universiteit Utrecht, and completed a BA in Journalism at Hogeschool van Utrecht.
Throughout her career, Ingrid held pivotal roles including Content Strategy Manager at Rabobank, Editor-in-chief Digital & Short Form at RTL, Deputy editor-in-chief at Sanoma for Libelle.nl and Libelle TV, Content Director Digital at MPG.today, and Author of 'Luchtmeisjes' at Singel Uitgeverijen, among others.
Having also contributed to renowned publications like RTL Nieuws, Elsevier, Amersfoortse Courant, and Marie Claire as an Editor and Coordinator, Ingrid van der Chijs brings a wealth of experience and expertise to the realms of digital strategy, journalism, and content creation.