University of Northern Iowa

Retail Execution and Development Manager at Trend Micro

Shakopee, Minnesota

Trend Micro

Retail Execution and Development Manager

- Developed category sales strategies, playbooks, and trainings for select product launches•	Partnered with Business teams, vendors, and retail associates to implement strategies to increase growth within the category•	Responsible for driving the category business by uncovering opportunities and providing a solution to increase business results•	Helped in the creation of a self-paced training program to aid in the development of the retail employees •	Integrate feedback from retail associates to ensure that sales plans are simple and executable •	Implementing strategic ideas within Best Buy stores to improve the customer and employee experience

Best Buy

Category Support  Specialist

- Responsible for the effective launch of “Best Buy Mobile” through training and development programs•	Effectively trained over 3,000 Consultants of Best Buy Mobile across the United States•	Developed extensive training material for Best Buy Mobile and the ongoing development of the Mobile Consultants•	Partnered with Members of the Employee Experience Team in a collaborative effort to brand Best Buy Mobile to interest groups, area businesses, educational institutions, and the communities Best Buy Mobile is a part of  •	Created Best Buy stand alone stores immersion trainings and development trainings for the stand alone store GM’s•	 Partnered with vendors, manufacturers, and networks to enhance training & development

BEST BUY MOBILE TRAINER

- Implemented and executed a new concept around mobile phones to increase market share throughout the wireless industry•	Successfully managed and coached expected behaviors and processes in a multi unit capacity to achieve business outcomes•	Helped to operate and oversee $20 million throughout Best Buy Mobile multi unit locations with over 100 employees •	Analyze key sales performance both drivers and drainers of the business on a daily and  monthly basis in order to drive business and achieve financial goals•	Administered market wide trainings to enhance the awareness and growth of the Mobile business throughout the stores in the Twin Cities area •	Instituted professional selling techniques designed to drive profitable sales•	Received highest recognition for finishing top in the Nation with in the Months of November and December•	Mentored  and developed  associates into Mobile Manager positions

Sean LaCoste