Eric Pallotta is a seasoned executive with a wealth of experience in brand management, social media, and entertainment public relations. With a degree in BSBA in Management and International Business from Georgetown University, he began his career at PMK/HBH before moving up to become the Director of Digital and Social Media Programs at their sister company, PMK*BNC. From there, he captured the attention of Netflix, where he worked his way up the ladder from VP of Social Media before assuming his current post as the VP of Brand and Editorial. Eric is responsible for Netflix's brand strategy, branding systems, and integrated advertising and communications campaigns worldwide, leading campaigns for iconic Netflix originals like "Stranger Things," "House of Cards," "Narcos," and "Unbreakable Kimmy Schmidt." He has developed some of the most talented entertainment and brand social professionals globally, building the social department at Netflix into one of the most diversified and versatile teams in the company.