Florida State University

Integrated Marketing Associate at amika

New York, New York, United States

amika

Integrated Marketing Associate

Integrated Marketing Coordinator

- Drafted, executed, and distributed three innovative marketing drip campaigns utilizing e-mail marketing software, resulting in ten meetings with new clients and obtaining an increase in new business.

-  Organized and edited a master database of brand partnerships containing 5K+ contacts, increasing workflow efficiency.

-  Enhanced research and analytical skills while meticulously compiling approximately 50 documents and briefs for the brand partnerships team to utilize during sales meetings.

-  Served as company representative during demos, utilizing exceptional communication skills to deliver company pitch, schedule demo calls, and follow up with inbound demo requests.

-  Garnered additional knowledge about curating prospect lists while preparing for market trips.

ACTIVATE​

Business Development & Influencer Marketing Intern

- Managed one of the largest campus organizations for 250+ women, including eight vice presidents and 30 directors.

-  Led and executed weekly chapter meetings while overseeing 50+ events and building a chapter budget of $1.4M.

-  Served as the chapter representative on campus, in the community, and within Delta Gamma on an international level.

Delta Gamma

Collegiate President

- Increased online presence and follower growth by 150% through developing and implementing innovative social media plans.

-  Achieved a significant increase in follower engagement, including likes and shares, from produced and scheduled original social media content and copy, incorporating latest and best practices.

-  Maximized allotted funds to initiate and execute a yearly social media budget.

-  Established a company reputation for superior customer service through constant communication via social media.

-  Obtained greater product visibility and an increase in inquiries and sales through optimization of e-commerce sites and Amazon pages.

Pacific Market International

Digital Marketing Intern - Consumer Brands

Alli Pietrowski