Gary Novak is an experienced Sales Director in the health, wellness, and fitness industry. He has worked with some of the most recognizable brands in the sector, including Freemotion Fitness, AtmosAir Solutions, TRX Training, and Matrix Fitness UK. Novak's career began as a Personal Trainer at David Lloyd Leisure, which helped him gain insights into the challenges faced by fitness professionals. He then founded his own company, Novak Health & Performance Ltd, where he helped clients improve their health and fitness.

Novak has a long track record of working with European and APAC enterprises. During his time at Aktiv Solutions, he served as their Enterprise Sales Director for EMEA & APAC, helping the company establish and expand its operations in these regions. He also worked as Commercial Sales Director at Aktiv Solutions and EMEA Sales Director at Freemotion Fitness. In these roles, he developed and implemented commercial strategies that resulted in increased revenue and improved customer satisfaction.

Currently, Novak represents two of the strongest brands in wellness, AtmosAir Solutions and Aktiv Solutions, both committed to helping businesses prepare for the challenges posed by the post-pandemic world. Novak is skilled in sales, channel strategy, management, sales presentations, and fitness industry, making him a valuable asset for any organization operating in the health, wellness, and fitness industry.