Shai Truchman is an accomplished business development executive with close to 15 years of experience in optimizing user journeys and maximizing funnel conversion while emphasizing an efficient usage of resources. With his solid background in growth hacking and product management, Shai is recognized as an authority in salesforce marketing cloud administration and consultancy. He has proven success in generating significant business growth, leading cross-functional teams, strategic planning, and digital management.

Prior to his post as Marketing Cloud Solutions Architect at Salesforce, he served as the Growth Hacker and General Manager at CMO Marketing Experts & Management, Country Manager- General Manager at Spark Networks, and Head of Business Development at Ynet and ynetnews. Shai was also the Director of Project Management & IT at Persay and HelpDesk Team Leader at Comverse.

Shai is an expert in salesforce marketing cloud management and optimization, growth hacking, conversion rate optimization (CRO), strategic planning, digital marketing, and product development management. With a reputation for developing strong business relationships and continually identifying new business opportunities, Shai is well-positioned to execute successful marketing and digital strategy initiatives for any organization.