Bill Davis brings over 40 years of senior leadership, marketing, and entrepreneurial experience to the table. An accomplished business leader with a passion for innovation, he has launched 10 new companies and numerous category-leading brands. Bill has played an instrumental role in driving success for diverse industries including consumer products, international consulting, and building materials.

As President of Davis Marketing Group, "The Business Partner You've Always Wanted," Bill provides critical strategic direction needed for business growth. He has also served as Vice President of GenStone Products LLC and has been the Founder and General Manager at Capital Steel Industries.

In addition, Bill has been Vice President of Marketing at General Steel Corporation, where he has innovated many start-up companies and lead under-developed companies to become category leaders, achieving brand dominance. His emphasis has been to develop marketing programs, which result in a maximum return on investment, and he has created several trademarks, a Canadian and US patent, and has been key in developing many best-known brands within their respective industries.

Bill has also provided strategic marketing direction and growth planning strategies, with ROI control leading to desired outcomes. He has negotiated $80 million of National Media, developed national marketing campaign strategies, and implemented brand development and positioning strategies.