Peter Uko

Peter Uko is a seasoned digital marketing expert focusing on social media channels like Facebook (including Instagram, WhatsApp, Messenger, and Audience Network) and Google Ads. With a strong analytical background, he excels in project management, both collaboratively and independently. His proficiency also extends to copywriting and storytelling, adept at highlighting the benefits of digital marketing opportunities across different industries. Peter's dedication to detail and adaptability to evolving tools, platforms, and business goals shape his effective strategies in the digital marketing realm.

Peter's expertise spans various applications and skills, including Facebook Ads Manager, Google Ads Search and Display Certifications, Mail Chimp, Constant Contact, Salesforce, HubSpot, Microsoft Dynamics, ACT by Sage, BigCommerce, Shopify, Wix, WordPress, Squarespace, Google Tag Manager, Facebook Pixel and SDK, and HTML. This broad skill set equips him to navigate different facets of digital marketing with ease and precision.

Throughout his career, Peter has achieved notable accomplishments such as surpassing marketing spend targets at Accenture, transitioning a telesales department into a digital marketing hub at Coding Canada resulting in increased web traffic and lead generation, and exceeding gross profit targets as an account manager at Softchoice. These achievements showcase his strategic thinking, leadership, and business acumen in driving successful marketing initiatives.

Peter Uko's educational background includes a Bachelor of Arts in English Literature and Business from St. Mary’s University, Calgary, and an Ontario College Graduate Diploma in International Business/Trade/Commerce from Niagara College. His professional experience ranges from roles as a Facebook Marketing Specialist at Accenture to sales and marketing positions at Andrew Peller Limited, Coding Products of Canada Ltd., and Softchoice. This diverse background has equipped him with a comprehensive understanding of marketing strategies and tactics across different industries.