Marcela Amiune
Marcela Amiune
Marcela Amiune is a skilled marketing and business leader with experience in driving growth and creating brand resonance. She is known for her strategic vision, creativity, and willingness to tackle complex problems. Marcela is a trilingual strategist with experience working in the US and global markets.
She has worked with prominent companies such as Sony Pictures, Grey Advertising, TBWA\Chiat\Day Los Angeles, and WPP Group. Marcela has experience interpreting consumer insights and using them to impact creative and media platforms as well as organizational culture. She has planned and executed communications for leading brands such as Pennzoil, Visa, and KIA Motors.
Marcela's skills include branding and identity, consumer insights, strategic planning, cultural anthropology, social sciences, and qualitative and quantitative consumer research. She is fluent in English, Spanish, and Portuguese, and is authorized to work in the EU and Argentina.