Jolan Simpson is a seasoned Client Experience and Marketing Research leader with close to two decades of industry experience. She has a sound analytical and communication skill set that enables her to foster company-wide transformations by generating valuable insights from comprehensive quantitative and qualitative research. Jolan is an innovative thinker who brings a holistic perspective to challenging work situations and offers tailored solutions to complex problems.

She is an industry trailblazer whose work has garnered her a reputation for thought leadership within her peer community. Jolan specializes in synthesizing external and internal data to derive the Voice of the Client, CRM, Marketing Automation analytics, and process design. Her skillset includes Customer Service Measurement and Loyalty, Project Management, and Benchmarking. She is a graduate of Duke University, where she earned her MBA and Bachelor's degrees.