Will Lybrand is a seasoned digital leader with over 15 years of experience in the fields of marketing engineering, marketing intelligence, and global ecommerce. He holds a certification in General Management from The University of Texas at Austin and studied BS at Trinity University. Throughout his career, Will has acted in various leadership roles responsible for driving global digital strategy, user experience, content publishing, project management, product management, analytics, marketing automation, digital, all marketing web platforms and technology, and ecommerce. He has led teams in the UK, Germany, Switzerland, Mexico, Israel, Australia, and Hong Kong to redefine vision, strategy, and new opportunities. Will is an accomplished leader in product, digital, marketing, and ecommerce, with expertise in strategic consumer and enterprise product, and broad digital transformation. He has built performant teams from scratch and turned around existing teams to manage launches of new products, releases, and platform changes on time and within budget. Will enjoys identifying and developing leaders, building career plans, and fostering career growth.