Ryan Katana is an experienced product manager, programmatic advertising specialist, and operations and support expert. With a background in genetics from Ohio Dominican University, he has worked in a variety of roles throughout the advertising industry. Currently serving as the product lead for ViacomCBS’ advanced TV advertising product group, Katana has also held positions at GroupM, PubMatic, and Flavorpill. He has expertise in programmatic strategy and execution, technical support, sales and account management, and agile and scrum management. In his previous role as team lead for Group-M’s “M-Platform”, Katana managed the integration of data partnerships, platform architecture, and data integrations. Katana has a deep understanding of real-time data and data analysis and has worked closely with internal and external product teams to develop successful product roadmaps.