Roger Rosenbaum is a highly accomplished digital PR leader, Emmy-nominated producer, and 4K ultra-high-definition brand content producer with a proven track record of success. With his full-service digital brand consulting company, Brand-News-Team, Inc., he has created local, statewide, and national campaigns. His focus is on human stories to craft relevant and memorable content, which has gained his clients national media coverage on the Today Show, Fox News, MSNBC, CBS, and the Weather Channel.

Roger has developed a crisis communication strategy leading to the end of negative news coverage in multiple markets, created, negotiated and oversaw a $4 million-dollar advertising budget, collaborated with company executives to grow a local event into a national campaign supporting 19,000 blood drives, and gained national media coverage for clients. Roger's expertise is in brand advocacy and cutting-edge technology, where he has led his team of seasoned professionals in the field with company employees or the C-suite creating strategies to minimize risk and maximize visibility. Roger and his team's goal is to help clients increase their visibility and profitability in the marketplace and community.

Prior to founding Brand-News-Team, Roger held many senior-level positions in media including President at Rosenbaum Media Group, Senior Media Relations Strategist at PR Buffet, Statewide Communication's Director at Fight Crime: Invest in Kids, and Manager, Digital Video Services at Harte-Hanks. He also worked as a news correspondent at Times Herald-Record, News Correspondent at WRGB-TV, Videographer at WTEN, and an award-winning Producer/Reporter/Videographer at WTZA-RNN-TV. When not working, Roger enjoys taking spin cycle classes to stay active.