Gaurav De is a seasoned creative strategist and brand expert with over 15 years of experience in the advertising field. He has juggled multiple hats and made people act, not react, by specializing in finding out what works. He has worked on campaigns for major brands like Coca-Cola, Unilever, Toyota, and National Geographic Channel, and has been recognized with awards like Clio and One Show Client Pitch Finalist spots. Gaurav is also a freelance cultural fluent with Gartner, has delved into stand-up comedy, and makes time to write insatiably. Educated at Delhi University and Virginia Commonwealth University, he has held positions like Creative Director at Percept H, Creative Lead at SapientNitro, and Creative Strategist at Facebook.