Alison Olbrycht

Alison Olbrycht is an accomplished merchant specializing in brand building, strategy, product development, and optimizing growth opportunities. With expertise in Brand Development and Strategy, Trend Analysis and Forecasting, Product Development, and Team Management, Alison is a strategic self-starter in the beauty, wellness, and fashion sectors.

Alison's key areas of expertise include Strategic Planning, Product & Category Development, Branding & Creative, Digital & Social Media, and Team Development & Leadership. Her skills and experiences make her a valuable asset in the industry.

Alison Olbrycht studied BA in History and Chemistry at Oberlin College, demonstrating a solid educational foundation for her career in the field of merchandising and brand development.

With a rich professional background, Alison has held positions at SEPHORA, where she served as a Senior Merchant for Dotcom, previously working as a Merchant specializing in Makeup, an Associate Merchant in Color Artistry, and an Assistant Buyer. Additionally, she has experience as a Department Manager at Nordstrom, showcasing her diverse experience in the retail and beauty industries.